GoSummerProject.com
Launched August 2008
Visit the site
“Jeff’s design was very well received by both the Campus Crusade staff–the ones who point students to the site–and by the students who are the true users of the site. These groups have very different values and needs, which highlights what an outstanding job that Jeff did to meet their needs.”
Dan Allan, St. Louis Metro Director and Summer Project Marketing Team, Campus Crusade for Christ
My team, theLAB was hired to create a promotional package for Campus Crusade for Christ summer mission projects. Campus Crusade offers over 150 different projects ranging from 1 week to 13 weeks. Students receive training in leadership and ministry skills.
The promotional package includes several videos, a print brochure, Web site, and a motion design project that will allow students add their faces to one of the videos. One of the constraints of the Web design was that it fit into the visual design of the package.
Scope
- Site concept and redesign using visual assets from other parts of the promotional package
- XTML and CSS coding
- Revised site architecture
- Suggestions of additional content to enhance communication to parents of potential applicants
Key Benefits
- Fits cohesively with the rest of the promotional package
- Much more cheery and fun design than previous version
- Clear hierarchy on the homepage
Technology
- sIFR for headlines
- Flash video player
- Dynamically generated content for project listings
- Flash map with dynamic content
