Jeff Bridgforth :: Webcraftsman

Crafting Web sites since 1999

I am a Web designer passionate about creating elegant, inspiring, and usable Web experiences that connect with an audience and fulfull business objectives.

Big Break Refresh

Launched Decem­ber 2009

Big Break is a one-week Spring Break mis­sion expe­ri­ence that hap­pens each year in Panama City Beach, Florida.

The orig­i­nal design that I did a year ago was inspired by sev­eral sites using large image back­grounds as a back­drop to their design. The beach is one of the major sell­ing points of the con­fer­ence and I wanted to high­light it. This design is a “refresh” of the 2008 design and incor­po­rated some new ele­ments of the print mate­ri­als cre­ated for the conference.

My role

  • cre­ation of new graphics
  • revised HTML and CSS in Word­Press templates

My role in orig­i­nal design project

  • Site con­cept and redesign using visual assets from other parts of the pro­mo­tional package
  • XHTML and CSS coding
  • Word­Press templates

Key Ben­e­fits

  • Site coor­di­nates visual look with pro­mo­tional post­cards and videos
  • High­lights one of the major sell­ing points of the mis­sion project — the warm Florida beach
  • More of the con­tent is pre­sented visu­ally with graphic sup­port than just text in paragraphs
  • Built in Word­Press so that client can update and edit content

Tech­nol­ogy

  • Word­Press
  • Flash video player
  • Font stacks
  • Pro­gres­sive enhance­ment using CSS3

Projects